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To facilitate the growth of Lalamove in the Southeast Asia and Latin America regions, we were tasked to create a 90 second animation that introduces the brand and its services to these markets.
We created a bright, stylised world to bring the brand to life in a playful and people-focused way, with distinctive landscapes and characters that leave a lasting impression on viewers. Through this charming universe we visualise Lalamove’s services and communicate the advantages of their platform – including their fleet size, scalable solutions, same-day delivery and more. Alongside the brand animation, we also created a set of key visuals for the client to use in an integrated campaign across their new markets.